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Rip Curl
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==History== {{quotation | The name "Rip Curl" was taken from a vee-bottom surfboard that co-founder Warbrick bought in 1968, upon which he'd written "Rip Curl Hot Dog." The words didn't mean anything, he later admitted. "Except ripping was groovy; surfing the curl was groovy; we wanted to be groovy β so that was it." | Matt Warshaw, ''Encyclopedia of Surfing''<ref>{{Cite book | title=The Encyclopedia of Surfing | author=Matt Warshaw | publisher=Houghton Mifflin Harcourt | year=2005 | isbn=0-15-603251-1 | page=508 }}</ref> }} The company was founded in 1969 by [[Doug Warbrick]] and Brian Singer in [[Torquay, Victoria]], Australia, and initially produced [[surfboard]]s. In 1970, they decided to begin production of [[wetsuit]]s, with an emphasis on transforming diving technology into a wetsuit suitable for surfing.{{citation needed|date=September 2013}} Alan Green (co-founder of Quiksilver) was a Rip Curl employee in 1969 and developed the first Quiksilver boardshorts at the Rip Curl Factory in April 1970.<ref>{{cite web|title=Timeline - 1970|url=http://www.quiksilverinc.com/History/Timeline|website=quiksilverinc.com|publisher=Quiksilver, Inc.|access-date=2 September 2015}}</ref> In 2019 [[Tim Baker (journalist)|Tim Baker]] authored, The Rip Curl Story, a book documenting the company's history. The Rip Curl Story celebrates 50 years of surfing and the wanderlust of the Rip Curl founders Doug 'Claw' Warbrick and Brian Singer.<ref>{{cite book |last1=Baker |first1=Tim |title=The Rip Curl Story |date=2019 |publisher=Penguin Books |isbn=9780143788874}}</ref> It is pegged as both a business primer and an adventure story.<ref>{{cite web |title=Introducing "the Rip Curl Story' |url=https://www.shop-eat-surf.com/2019/04/introducing-the-rip-curl-story/ |website=Shop Eat Surf |access-date=6 September 2019 |date=5 April 2019}}</ref> In mid-2012, Singer and Warbrick engaged the services of Bank of America Merrill Lynch to sell the brand, but the plan was abandoned in March 2013.<ref>{{cite news|title=Regaining their "cool": can the big three surf brands recover?|url=http://theconversation.com/regaining-their-cool-can-the-big-three-surf-brands-recover-18406|access-date=25 September 2013|newspaper=The Conversation Australia|date=25 September 2013|author=Andrew Warren}}</ref> In October 2019, it was announced that Rip Curl plans to merge with outdoor specialist company [[KMD Brands|Kathmandu]].<ref>{{cite web |last1=Powell |first1=Dominic |title=A shining exception |url=https://www.theage.com.au/business/companies/a-shining-exception-how-rip-curl-caught-a-350-million-wave-20191001-p52wle.html |website=The Age |access-date=3 October 2019 |date=2 October 2019}}</ref> On 16 August 2021, Rip Curl appointed Brooke Farris as the [[Chief executive officer|Chief Executive Officer]].<ref>{{Cite web|title=Rip Curl appoints new Chief Executive Officer {{!}} Rip Curl USA|url=https://www.ripcurl.com/us/blog/rip-curl-appoints-new-chief-executive-officer.html|access-date=2021-08-16|website=www.ripcurl.com|language=en}}</ref>
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